Monday Morning Memo subscribers can read
Red Chaser for free. No trick, nothing to buy; I’m just looking for more readers.
My last book, Marketing Outrageously, was a Wall Street Journal best-seller. As you could expect, my agent and my publisher wanted me to write another marketing book.
What did I do? I wrote a novel instead Red Chaser. It’s a noir thriller of the 1950s, the Cold War and the Brooklyn Dodgers.
My publisher shook his head and said, “Very few writers can cross over from non-fiction to fiction.”
But, most of my reading over the years has been thrillers. If you spot me in an airport, I wouldn’t be reading a business book. I’d be reading a thriller. I wanted to write thrillers.
My publisher shook his head again and said, “Think business books.”
What made Marketing Outrageously popular, however, were the stories inside the book. I based those stories on real life business situations.
With Red Chaser, I also based the story on real life situations. I did far more research on Red Chaser than any of my non-fiction marketing books. But, unlike my business books, there is some stuff that is made up in Red Chaser. That’s what fiction is all about; that’s what makes it fun.
A key marketing tactic for Marketing Outrageously was to get the book into the hands of business entrepreneurs throughout the country. This nudged it in to the viral world. I would like to do the same with Red Chaser.
Just email me (findjon@msn.com) your email address, and I'll have Amazon email you the gift certificate to download Red Chaser.
Red Chaser is a Kindle book; if you don’t have a Kindle, you can download Red Chaser to your PC, Mac, iPhone, iPad or BlackBerry.
Give it a try for free.
Jon Spoelstra
findjon@msn.com
P.S. Please download Red Chaser the same day that you get your Amazon gift certificate. Thanks.
