Bonding, as opposed to Branding…
Roy, as you may recall, I live in Scottsdale, AZ. I first heard the first Goettl ad about a month ago — I instantly knew the spot was written by a Wizard of Ads partner, or at least a disciple of yours. But it was YOU!! So cool to hear your stuff out in the wild and be able recognize it. 🙂
Patrick Sullivan Jr.
President & Co-founder of Jigsaw Health, LLC
That was the first radio ad in the campaign to resurrect Goettl Air Conditioning.
You can listen to the second and third ads below.