• Home
  • Memo
    • Past Memo Archives
    • Podcast (iTunes)
    • RSS Feed
  • Roy H. Williams
    • Private Consulting
    • Public Speaking
    • Pendulum_Free_PDF
    • Sundown in Muskogee
    • Destinae, the Free the Beagle trilogy
    • People Stories
    • Stuff Roy Said
      • The Other Kind of Advertising
        • Business Personality Disorder PDF Download
        • The 10 Most Common Mistakes in Marketing
          • How to Build a Bridge to Millennials_PDF
          • The Secret of Customer Loyalty and Not Having to Discount
          • Roy’s Politics
    • Steinbeck’s Unfinished Quixote
  • Wizard of Ads Partners
  • Archives
  • More…
    • Steinbeck, Quixote and Me_Cervantes Society
    • Rabbit Hole
    • American Small Business Institute
    • How to Get and Hold Attention downloadable PDF
    • Wizard Academy
    • What’s the deal with
      Don Quixote?
    • Quixote Wasn’t Crazy
      • Privacy Policy
      • Will You Donate A Penny A Wedding to Bring Joy to People in Love?

The Monday Morning Memo

I was attracted to Cornelia Otis Skinner because she seems to be an excellent example of one of the archetypal faces of the Anima. Cornelia is another Dorothy Parker, another Rita Mae Brown. Extraordinary women, all. I see the third face of the anima revealed in all of the quotes for which these strong women are known. (I’ll share a bunch of these quotes with you on the following pages of this rabbit hole.) The third face of the Anima is the Amazon/Huntress

The Wizard spoke briefly about the Anima in his keynote presentation at Purdue University. Every memorable female character in fiction will be either the positive or negative version of one of the Four Faces of the Anima.

The Anima, you will recall, is an imaginary woman
that exists only in the mind of a man.

Similarly, the “Real Man” that exists only
in the mind of a woman is called the Animus.

The Wizard will be speaking in detail about these archetypes – and how to use them in marketing – in the upcoming session of Wizard of Ads LIVE, his [admittedly expensive] monthly webcast for subscribers.

Email Newsletter

Sign up to receive the Monday Morning Memo in your inbox!

Download the PDF "Dictionary of the Cognoscenti of Wizard Academy"

Random Quote:

“

Judging purely by its name, the food and drug administration would be a super rad place to work.

“

- Abby Cohen

The Wizard Trilogy

The Wizard Trilogy

More Information

  • Privacy Policy
  • Wizard Academy
  • Wizard Academy Press

Contact Us

512.295.5700
corrine@wizardofads.com

Address

16221 Crystal Hills Drive
Austin, TX 78737
512.295.5700

The MondayMorningMemo© of Roy H. Williams, The Wizard of Ads®