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The Monday Morning Memo

Beagle_RatPack_Rose

You’ve heard about the experimental album and concert that Br’er Whittington and the wizard are cooking up on Kickstarter, right? It’s called, “Theoretical Physics Applied to Hit Songs.” Well, this week they decided to insert this 1965 exchange between Sammy Davis Jr. and Dean Martin into one of the songs that will be performed.  The goal is to make this clip mean something entirely different at the end of the song than it meant when you first heard it. By the time the album is released in March, 2015, this film clip will be fifty years old.

If you’re one of the first 300 people to sign up on Kickstarter, you’ll receive the experimental album and a 1-hour tutorial on the techniques we used to create it.  This package will, in essence, be a doctoral class on the creation of Hit Songs through the process of reverse-engineering and rapid distraction, surprise and delight. Are you going to click “Kickstarter” up there in the opening line on this page, or are you going to wait until later and wind up missing out because 300 other people were willing to pull the trigger 4 months in advance? No pressure. It’s your call. I’m just worried that you’ll miss it. I always want my rabbit hole tribe to get first choice at everything good. And this is going to be good. – Indiana Beagle

Look how young Johnny Carson is in this video! The years of JFK and Jackie were also the years of the Rat Pack. It was an island in time, the early 60s, the beginning of the “Me” generation that would zenith 20 years later in 1983 when Michael Jackson would sweep the Grammies with “Thriller.” All of these people are gone now. The water rose and that island is no more.

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Random Quote:

“X is pseudoware—just buzzwords and a logo.

On Sunday, Twitter (X?) CEO Yaccarino described the forthcoming app as “the future state of unlimited interactivity” that is “centered in audio, video, messaging, payments/banking—creating a global marketplace for ideas, goods, services, and opportunities.” She also noted that, “powered by AI, X will connect us all in ways we’re just beginning to imagine.” (Yaccarino did not respond to a request for comment.)

Her tweet is a near-perfect example of business-dude lorem ipsum—corporate gibberish that sounds superficially intelligent but is actually obfuscating. What is “unlimited interactivity?” How will X be “powered by AI”? Does she mean generative AI like ChatGPT or standard algorithms of the sort that have powered Twitter’s “For you” feed for years? The particulars are irrelevant: The words just need to sound like something when strung together.

“

- Charlie Warzel, The Atlantic, describing the rebrand of Twitter to "X", July 25, 2023

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