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The Monday Morning Memo

Swan Collection Ad #3

RICHARD: My daughter Monica has been part of Kesslers Diamonds since she was 6 years old, but she’s rapidly becoming bigger than Kesslers. Monica is being recognized as an important designer of fine jewelry all across America.

MONICA: The Swan Collection began with a pendant that revealed a Valentine’s Heart formed by two swans touching noses.

RICHARD: Swans mate for life. They are Nature’s symbol of Loyalty.

MONICA: A big manufacturing company asked if they could license my designs and I gave them a partial yes.

RICHARD: This is my favorite part of the story.

MONICA: I said, “Yes, you can sell some of my designs, but there will be others that I’m going to reserve only for the customers of Kesslers.”

RICHARD: As you can see, Loyalty runs deep in my daughter.

MONICA: The swan collection has now been expanded.

RICHARD: That’s the understatement of the year! The Swan Collection of rings and pendants and earrings is now a major collection at Kesslers.

MONICA: And I’m very proud to say that several of the items you’ll find in that collection will never be available anywhere else.

RICK EHLERT: Find the Kesslers nearest you at KesslersDiamonds.com

copyright 2016 Roy H. Williams Marketing

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