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The Monday Morning Memo

Here’s What Happened

I could afford furniture that was poorly constructed, but what I wanted was ridiculously overpriced, very expensive, high quality designer furniture: a Ferrari for the price of a Ford.

My grandfather designed and manufactured the world’s finest furniture, but when he died, no one in my family wanted to run a furniture factory overseas, so they sold the company.

They tell me I look like him.

I couldn’t make peace with spending good money on bad furniture, so I got on an airplane, flew overseas, and found the factory that does what my grandfather used to do. After getting to know me, they let me buy ROVE* furniture direct from the factory.

I flew back to North America, created a membership program, and built this website so that you can get what I got: high quality designer furniture direct from the manufacturer.

Your membership will cost $200 a year, but it will save you countless thousands of dollars. You can browse the website for free, but when you’re ready to order, you’re going to pay me $200, okay?

My agreement with the manufacturer restricts me from listing the retailers who buy from them, or telling you the brand names under which this furniture is sold, but I am allowed to show you the “Compare At” prices those retailers are charging.

Happy Shopping,

Art Lee

*ROVE means Ridiculously Overpriced, Very Expensive.
But you don’t have to pay those prices, because you’re buying factory-direct!

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