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Monday Morning Memo

 

Bob Johansen has been forecasting the future for the past five decades. He and his colleagues get it right 60% to 80% of the time. Bob is no pointy hat, crystal-ball-gazing fortuneteller. In addition to helping clients like Procter & Gamble, Walmart, and McKinsey, he is an instructor at the Army War College. Bob tells roving reporter Rotbart that his focus is always ten years ahead. “What,” he asks, “would you do differently today if you knew what to expect in business, culture, and politics in 2033?” It’s hot, tasty, and ready to serve straight-from-the-oven.

Check it out! We Googled “Perceptual Reality Meaning” and the featured snippet (below) was a quote from one of the wizard’s books written 20 years ago! We came in ahead of the American Psychological Association. Woo-hoo! – Indy
(PS- Richard Feynman, the Nobel Prize-winning physicist, said, “The first principle of self-deception is you must not fool yourself — and you are the easiest person to fool.” Feynman was describing the danger of Perceptual Reality.)

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Random Quote:

“But to tell the truth, I’m still of two minds as to whether I should publish the book or not. For men’s tastes are so various, the tempers of some are so severe, their minds so ungrateful, their tempers so cross, that there seems no point in publishing something, even if it’s intended for their advantage, that they will receive only with contempt and ingratitude…. Most men know nothing of learning; many despise it. The clod rejects as too difficult whatever isn’t cloddish. The pedant dismisses as mere trifling anything that isn’t stuffed with obsolete words. Some readers approve only of ancient authors: most men like their own writing best of all. Here’s a man so solemn he won’t allow a shadow of levity, and there’s one so insipid of taste that he can’t endure the salt of a little wit.”

- Sir Thomas More, written when he published Utopia in 1516

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