I’m sure there are books you feel to be superior to these.
I, however, consider these books – some of which are obscure and
all of which are dated – to be the ones that advanced the art of advertising by the greatest leaps. Please don’t ask me to account for any books not on this list that you feel should be here. Let their absence from this list forever be a conundrum, an enigma, an unresolved mystery in your mind.
Continue down the rabbit hole to read Wizzo’s list. – Indy