“The use of euphemism in national advertising
is giving the hangover a bad name. ‘Over-indulgence’ it is called.
There is a curious nastiness about over-indulgence. We would not
consider over-indulging. The name is unpleasant, and the word ‘over’
indicates that one shouldn’t have done it. Our celebration had no such
implication. We did not drink too much. We drank just enough,
and we refuse to profane a good little time of mild inebriety
with that slurring phrase ‘over-indulgence.'”

“There have been very few immortals who did not love wine;
offhand we cannot think of any and we do not intend to try very hard.”