The video is 15 minutes. 
Fifteen minutes might sound like forever but the wizard and I felt the time
we spent watching this video flew like a stone from a shepherd’s sling. 

It has become popular of late
to ridicule Malcolm Gladwell because he doesn’t provide the charts
and graphs and documentation we expect from business researchers today.
Gladwell tends to make big, philosophical points in an entertaining way.
The wizard likes Malcolm Gladwell. I like him, too. Anyone who doesn’t like Malcolm should just click ahead to the next page of the rabbit hole…

                                     – Indiana Beagle