MMRadio Mickey Kennedy - Monday Morning Memo

Dateline: Austin, Texas

Headline: Mickey Kennedy Has Spent 25 Years Helping Small Businesses Write and Distribute News Releases

Body: Mickey Kennedy believes small businesses should not have to pay exorbitant prices to write or distribute news releases. In October 1998, he launched a news release service that has since provided hundreds of thousands of small businesses the media reach that the giant public relations newswires offer at a fraction of the cost. As Mickey tells roving reporter Rotbart, the key to news release success is knowing what will and what won’t capture the imagination of influential journalists.

“You know, I was thinking about the Wizard of Oz story.
I don’t think it’s a story about Kansas, tornadoes,
and trying to find your way back home.

I really think it’s a story about hope,
about feeling lost, broke, or both.
And where we can again find hope.

It’s about the navigation of a new direction through connection.
Feeling like you completely lost your way, and together, finding your way.
Walking new paths and healing from the past.

It’s also a reminder that yellow brick roads have obstacles,
and at the exact same time, they’re paved with beauty and opportunity.

It’s a reminder that we can go further when we journey together.
And with these kinds of friends, we can dare to dream again.

And the dreams we dare to dream, they can come true.
It’s about finding people rooting for you,
people who are in your corner,
people that want the best for you.

It’s also a reminder that when we feel awful and empty inside,
we can learn how to feel a heart again.
And we can face our fears with courage-filled tears.

A reminder that the Almighty Author,
He can and will offer
a “rewrite” on life
when we open up the book of our hearts to his eyes.

It’s also a reminder that those weaknesses and insecurities
don’t have to be kept hidden. They just make us human.
And our stories become empowering through sharing.

It’s a reminder that life doesn’t always feel like a lullaby,
that cardinals, doves, and sparrows have all had to navigate tornadoes.

And somewhere over rainbows bluebirds still fly.
and they still have music inside.
Important, beautiful, powerful, unique songs.

No matter what paths in life you found yourself on,
there’s one worthy of you, waiting for you.
It’s worth walking.

I don’t believe the Wizard of Oz story was ever a story about trying to get back home.
I believe it’s a loving story, a story about walking new paths, and never walking them alone.”

- Travis Jacobs, (2024)

More Information

Contact Us

Address