To obtain power and influence, you don’t need wealth or privilege. Anyone can become widely known and respected if they can generate a compelling idea and communicate it effectively. That is the conclusion of Bob Dilenschneider, an author, historian, and strategic communication advisor who has been studying and dissecting the elements of power and influence for more than four decades. This week, Dilenschneider shares a surprisingly simple way to get others to listen to you, and follow you. Grab some popcorn and take a seat. The show is about to begin!