My Plans for 2022

I have no plans to retire because I am certain I wouldn’t enjoy it. But I do have plans for what I want to accomplish in the first quarter of 2022.

The Wizard of Ads partners have grown their clients by extraordinary percentages during the 20 years since I first gathered them together. A number of them now have personal incomes exceeding $1,000,000 a year because their clients raise their salaries each year by the same percentages their businesses have grown during the previous 12 months. A client who originally paid $2,000 a month is now paying $30,000 a month due to their business having grown 15X. Keep in mind the client can dismiss the partner and save all that money whenever they want. But rarely does that happen because the Wizards are saving them far more money than that in media costs each month. The Wizards of Ads are incredibly good at what they do, including media negotiation.

It is not uncommon for new clients to pay $350,000 up front plus $25,000 per month to begin working with a group of senior partners. These are the same partners who were delighted to accept $5,000 up front plus $1,000 per month to have the chance to prove what they could do back when they were younger.