My 15-year-old son signed up for every free offer he could find.But he was careful to use a pseudonym.
The people who bought the house we lived in back when my son was 15 called me today to let me know that they are still receiving mountains of mail addressed to BC Williams, Booty C. Williams, and Booty Call Williams.
My 15-year-old son turned 45 this year.
Many thousands of ad dollars have been spent to reach the highly coveted and perfectly targeted “Booty Call Williams,” even though he was a figment of my son’s imagination on that day 30 years ago when “Booty Call” impulsively sprang into existence with a $250,000 annual income, a $200 haircut, and a full set of teeth.
The moral of this story is that the data provided to you by the sellers of advertising cannot always be trusted.
