• Home
  • Memo
    • Past Memo Archives
    • Podcast (iTunes)
    • RSS Feed
  • Roy H. Williams
    • Private Consulting
    • Public Speaking
    • Pendulum_Free_PDF
    • Sundown in Muskogee
    • Destinae, the Free the Beagle trilogy
    • People Stories
    • Stuff Roy Said
      • The Other Kind of Advertising
        • Business Personality Disorder PDF Download
        • The 10 Most Common Mistakes in Marketing
          • How to Build a Bridge to Millennials_PDF
          • The Secret of Customer Loyalty and Not Having to Discount
          • Roy’s Politics
    • Steinbeck’s Unfinished Quixote
  • Wizard of Ads Partners
  • Archives
  • More…
    • Steinbeck, Quixote and Me_Cervantes Society
    • Rabbit Hole
    • American Small Business Institute
    • How to Get and Hold Attention downloadable PDF
    • Wizard Academy
    • What’s the deal with
      Don Quixote?
    • Quixote Wasn’t Crazy
      • Privacy Policy
      • Will You Donate A Penny A Wedding to Bring Joy to People in Love?

The Monday Morning Memo

Why I Don’t Believe in Goalsetting

December 14, 2020

| Download
https://podcasts.captivate.fm/media/edaf4aa1-9e50-4c14-8f90-7b88fba1a05e/MMM20201214-WhyIDon-tBelieveInGoalsetting.mp3

Do you have a deep-seated belief, but you’re not sure where it came from?

I have passionately rejected the idea of goalsetting for more than 50 years, but I’ve never understood why I felt so deeply about it until just a moment ago.

Welcome to Sunday morning, November 29, 2020.

The word “goal” has a certain wishfulness attached to it.
“Starlight, star bright, first star I see tonight, I wish I may, I wish I might…”

I do not believe in goals.
I believe in responsibilities.
I believe in decisions.

Which of the following is the more effective self-talk?

A: My sales goal this month is $200,000.
B: It is my responsibility to sell $200,000 this month. And I have decided to do it.

Goals do not change behavior.
Decisions change behavior.
(Yes, a goal can occasionally lead to a decision.
When that happens, focus on the decision, not the goal.)

Desire is rooted in the ego.
Identity is rooted in the heart.

Goals are produced by desire, what you want.
Decisions are produced by identity, who you are.

If your goal changes who you are, then you have made a decision to be a different person.

If what you want is more important than who you are, then you are an addict.

Alcoholics Anonymous is in the business of long-term behavior change. I find it interesting that they do not teach their members to focus on the goal of not drinking. They teach them to make a decision not to drink… one day at a time.

They emphasize the decision, not the goal.

Goals have attraction.
Decisions have consequences.

A goal aims your mind at a desire.
But your mind is easily distracted by desire after desire after desire.
When you make a decision, you pull the trigger and ride that bullet.
Decisions have consequences.

The Bible has an interesting passage in the second chapter of the book of James:

“Suppose a brother or a sister is without clothes and daily food. If you say to them, ‘Go in peace; keep warm and well fed,’ but do nothing about their physical needs, what good is it?”

Few things reveal a person’s identity like the tip they leave on a table.
If you leave a specific percentage, you are disciplined.
If your tip is determined by the quality of the service, you are a judge.
If you tip lavishly even when the service is bad, you are an encouragement.

Regardless of which of these people you have been in the past, you are only a decision away from being a different person in the future.

Roy H. Williams

To enter the rabbit hole, just click the image of me – Indy Beagle – at the top of any Monday Morning Memo. Each click of a rabbit hole image will take you one page deeper until you reach the end. Aroo, Indy

A man in Estonia is helping businesses in the United States design the workplaces of the future. His name is Bill Fox. With more than three decades of experience in leading successful transformations, Bill’s new focus is on helping organizations get more done with fewer people. In addition to his own leadership experience, Bill Fox interviewed more than 100 top global business leaders and executives. Why does Bill Fox run his operation out of Estonia? What, exactly, can you do to make your people more forward-thinking? Both of those answers and many more await you at MondayMorningRadio.com

 

Email Newsletter

Sign up to receive the Monday Morning Memo in your inbox!

Download the PDF "Dictionary of the Cognoscenti of Wizard Academy"

Random Quote:

“Happiness can only be experienced in the present.”

- Princess Pennie, January 5, 2021

The Wizard Trilogy

The Wizard Trilogy

More Information

  • Privacy Policy
  • Wizard Academy
  • Wizard Academy Press

Contact Us

512.295.5700
corrine@wizardofads.com

Address

16221 Crystal Hills Drive
Austin, TX 78737
512.295.5700

The MondayMorningMemo© of Roy H. Williams, The Wizard of Ads®