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The Monday Morning Memo

Jerry Seinfeld was once thinking about golf announcers whispering. He then found something in his notebook about how people whisper when they talk about tipping. 

When you notice a commonality between two or more things, Seinfeld explains, “You say, ‘Oh there’s something there.’ And now we make what’s called a charm bracelet: You take these things and you find a way to associate them. So that’s the process: I’m thinking about this one thing and then remember this other thing, and then you go, ‘Oh there’s something there—let me connect those 2 things.'”

That’s what Seinfeld did: he noticed the various contexts in which people whisper and brought them to life.

– Jerry Oppenheimer, on Twitter

“Creativity equals connecting previously unrelated experiences and insights that others don’t see.” — Steve Jobs

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- Roy H. Williams

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