Every successful person has a blind spot.

Here’s how it happens:

1. You have a unique approach, a particular process, or a special emphasis.
2. It separates you from your competitors.
3. Your commitment to it makes you successful.

So far, so good. You found a way to be different and it made you a success!

But now your hockey-stick growth has begun to flatten out and level off.

You’ve obviously reached a plateau.

How do you get to the next level?

Most people double-down on the thing that brought them success. After all, it’s what they’re known for, right?

And that’s when it happens: Blind Spot Blowback.