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The Monday Morning Memo

 

“Even his sunniest pictures touch us where we are most vulnerable, and have a suggestion of melancholy being enacted.”

In 1956, he was inducted into the American Academy of Arts and Letters.

In 1961, Jacqueline Kennedy chose one of Hopper’s paintings to decorate the White House.

He even appeared on the cover of Time Magazine, celebrated as a quintessential American realist.

Through all of this, Hopper remained unaffected and somewhat reclusive. He preferred the company of a few close artist friends and his wife, and he generally avoided interviews, letting Jo handle these whenever possible.

If reporters asked him about the meaning behind his paintings, he would often deflect, insisting that the truth was on the canvas and that he himself didn’t always know the deeper meanings.

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Random Quote:

“In many ways, online marketing and online media has done itself a disservice by focusing on targeting more than reach. Couple of very interesting studies that are out there. One was a study by Nielsen, about the relative contributions of reach versus targeting in effectiveness, and they concluded, with a survey of about 500 econometric models, that targeting only adds about 10% to the effectiveness of the campaign on average. A very similar result came from some work by D2D, where they looked at over 200 econometric models, from a wide range of categories, and they concluded that targeting of a campaign adds only about 10% to effectiveness. So the same numbers, two very different methods.”

- Les Binet, data scientist, in the Binet and Field YouTube Interview, Summer 2020 (full version)

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