Tribal Theater Handbook, by Tom Grimes
Tribal Imperative is focused on the primal driving force in human behavior … we are social-emotional critters made of flesh & blood. (3,086 words) Tribal Theater Handbook provides the overarching framework of 5 FACTORS & their 10 FORCES for behavior architects. (2,281 words)
These are the essentials of WhyWeDoWhatWeDo; the WWDWWD Tool Kit. – Tom Grimes