Vi Wickam, a Wizard of Ads partner, sent this to us “From a men’s room in an encampment in Wyoming.”

He added,“I don’t know how old it is, but they really nailed it on the head. Wyoming had some good copywriting.”

We agree, Vi. Thanks for sending this!

– Indy Beagle,
Emperor of the Rabbit Hole

Notice the last line in red at the bottom-right of the poster: “Is that your line quivering or your soul?” Yep. That’s good copywriting!

Want to see more good writing from a fisherman?