AWARD WINNING RADIO CAMPAIGN by Wizard of Ads© David Salter, 

The startling crash of steel ball bearings against the linoleum tiled floor sends shards of splintered wood careening airborne. The shattered experiment has failed. That, however, is the result for which the eager engineer had hoped. What better way to determine the threshold at which a bridge will break down than to splatter one to smithereens? Paul Wojciechowski has always been an Imagineer. Whether inventing a hydraulic propulsion system to propel Vietnam helicopters or devising a way for Kodak to deposit thin metal films onto plastic, Paul relies upon his eclectic experience to produce a contraption that is better, more reliable, and less prone to errors. Paul and his colleagues have fashioned small aircraft to test aerodynamic theories… constructed a model train set from scratch and built one of the first solar homes. He’s learned engineering by DOING it. When questioned on the difference between a scientist and an engineer, Wojciechowski tells his York College students, “Scientists discover what is… engineers create what has never been.” What Did You Learn Today?