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The Monday Morning Memo

“But Isn’t That Communication?”

June 30, 2014

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https://podcasts.captivate.fm/media/5453e3ad-1b8b-421a-aa3f-f9be6f1d15b8/MMM140630-IsntThatCommunicat.mp3

 

Institutions of higher education offer a degree path, a specific series of classes that will prepare you for the journey you’re about to take. Wizard Academy’s board of directors is preparing a similar map for those happy adventurers who come here for refreshment, instruction and advice.

Dr. Oz Jaxxon and space shuttle scientist Mark Fox prepared an initial list of core curricula to present to the rest of the board of directors at last Tuesday’s board meeting. It triggered an interesting conversation.

I looked at the list and said, “I like it. Some of these classes are informative – giving students a new set of skills that will take them to the next level. Others are transformative – opening their eyes to new perceptions – giving them a new set of stars to shine brightly among the shadows of the mind, allowing them to navigate with greater confidence.”

Dennis Collins said, “Navigate?”

Knowing that Dennis had spent 40 years in advertising, Princess Pennie answered, “In advertising, navigation is strategy; finding the message that will have the greatest impact.” Dr. Nick Grant added, “The informative classes help you externalize your strategy.”

I was so jarred by the next statement that I can’t remember whether it came from Corrine Taylor, Dr. Lori Barr, or chairman of the board Jean Backus. All I can remember is that a woman’s voice said, “But isn’t that communication?”

“Yes!” I thought, “Public Speaking 101, Advanced Wordsmithing, Writing for Radio and the Internet and the other informative classes help students implement what they learned in transformative classes like Magical Worlds, Escape the Box and Da Vinci and the 40 Answers.”

Speaking and writing, singing and acting and all the other arts flash into existence when you externalize an internal realization.

Transformative classes load you up with internal realizations.
Informative classes equip you to externalize those realizations.
And externalized realizations are called “communication.”

Dr. Grant spoke up again. “Transformative classes give you a new operating system. Informative classes give you cool applications that run on that operating system.”

Small realizations make incremental differences: Evolution.
Big realizations make exponential differences: Revolution.
Which do you need right now?

Have you decided?

Good. We have a class for that.

Roy H. Williams

PS – You want to know why a picture of Frank Sinatra was at the top of today’s Monday Morning Memo? Either I’ll tell you in next week’s memo or Indy will tell you in next week’s rabbit hole.
– RHW

PPS – Ignore him. It will definitely be me that tells you in next week’s rabbit hole. I am
– Indy the Magnificent,
Monarch of the Mascots, Emperor of the Effortless,
Potentate of the Pointless, Ruler of the Rabbit Hole
and Unquestioned King of the Cliff Claven Treasure Trove of Arcane Knowledge.

Brothers Ahmer and Kadeer Beg*
have invented an easy way for you to create customized videos that will leap onto smartphones from greeting cards, stickers, hang tags and invitations. Even the most mundane gift or correspondence now becomes sparklingly alive.
Tap For Message is a patent-pending audio and video chip technology. Chances are, you’ll be able to think of ways to use this technology that the Beg* brothers never imagined. Listen and learn at MondayMorningRadio.com

*pronounced with a long “A” – rhymes with vague.

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Random Quote:

“Coronado decided that he, with 30 of his ablest horsemen, 6 sturdy foot soldiers and the Franciscans, would make a last-ditch sortie to the north, relying on the gold they would surely find there to salvage the reputation of his expedition. The bulk of the army would return to familiar territory and there await the triumphant return of the adventurers…

On a blistering July day in 1541, Coronado and his small band lined up at the southern bank of a miserable arroyo and stared across at Quivira (in what is now Kansas). They saw an indiscriminate collection of low mud huts surrounded by arid fields with few trees and no rich meadowlands. Smoke curled lazily from a few chopped openings in roofs, but there were no chimneys, no doors and no visible furniture. Such men and women as did appear were a scrawny lot, dressed not in expensive furs but in untanned skins. Of pearls and gold and turquoises and silver, there was not a sign. The Spaniards had wandered nearly 3,000 miles squandering two fortunes, Mendoza’s and Coronado’s, and had found nothing…

Coronado, head bowed and gilded armor discarded because of the sweltering heat, started his shameful retreat, unaware that history would record him as one of the greatest explorers. Under his guidance, Spanish troops had reached far lands: California, Arizona, New Mexico, Texas, Oklahoma, Kansas. His men had described a hundred Indian settlements, worked with and fought a score of different tribes, and identified the difficulties to be faced by later settlers. But because he did not find treasure, he was judged a failure.”

- James Michener, Texas, p. 46-48 (Coronado had hoped to reach the Cities of Cíbola, often referred to now as the mythical Seven Cities of Gold. )

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